Questionnaire

1.       What sort of soft drink do you usually buy

Energy/ caffeinated

Fizzy

Fruit

Isotonic

Vitamin/flavoured water

Plain water (still/ fizzy)

What is most important about the drink from the list below?

Cost

Size

Taste

Brand/image

Nutrition

Which name and logo do you like the most for a new soft drink? (See hand drawn image)

Peak (height of performance)

Drive (for people who are driven)

Ignition (start the burn)

ATH-1337 (when being the best just isn’t enough)

How much do you think it should cost?

£0.00 – £1.00

£1.50 - £2.00

£2.00 - £2.50

£2.50+